Create value from the unexpected.
The world is increasingly complex and highly dynamic. Traditional approaches to innovation and growth are no longer enough.
Linear processes and predictable strategies can’t handle the complexity. Success requires a new way of creating value.
the practice by which the unexpected, unanticipated, or novel is transformed into new value.
Serendipity is
What We Do
Assessments + Analysis
Information you can useUnderstand your organization’s capbilities, establish a baseline, and metrics for future innnovation and value creation.
Organizational readiness
Individual and team evaluation
Training
Create and develop your practiceLearn how you and your team or organization can see the unexpected and take advantage of it.
Individuals and Teams
Train-the-traininer
Executive Leadership
Workshops
Get going nowIf you know where you think you might want to go, we can help take it to the next level.
Topic, Goal, or Opportunity Specific
Strategic Planning
Materials + Resources
Serendipity-to-go!Books, workbooks, and other materials.
App + Online Platform
Seek & Encounter, Collect, Connect, Pursue & CreateThis digital platform makes it easy to practice serendipity. Utilizing app, web and sms channels.
What people are saying…
“serendipity has given me an increased mindfulness about the importance of enjoying change and the unexpected. Living in such an unpredictable wor’d makes this skill even more valuable.”
“I look forward to leveraging the serendipity tool kit more readily now when I'm in those stuck and uninspired moments.”
“When you know better you do better. When you can name something, you start to see more opportunities and have better language around what you’re experiencing.”
“I feel more aware and open to change”
Practicing serendipity is for innovators, entrepreneurs, and those seeking more, who aren’t satisfied with the everyday, the incremental, or the status quo.
You want inspiration, new ideas—you want to create the future.
About Nora Guerrera
Curator, Connector, Strategist, Practicing Serendipitist
Nora is a strategic leader and entrepreneur who specializes in unlocking new insights, ideas, and innovation for individuals and organizations.
Her work on serendipity empowers individuals and organizations to embrace the unexpected, activate on new connections and create value through new opportunities.
She’s experienced in strategy development, organizational design, execution, implementation, and partnerships, with the ability to develop and execute complex strategies across organizational lines, partners, and through multiple delivery channels and disciplines.